Research, analysis, testing and production of digital content for:

• Building organizational or company online presence
• Stimulating engagement on your social media pages
• Driving traffic to your website or e-commerce platform
• Increasing your audience and building brand loyalty
• Search engine optimization (SEO) that makes your website more discoverable
• Connecting with new potential customers.

Video production involves the development and implementation of video content. The key steps that our team will undertake are:

• Conceptualisation, scripting, story board preparation, and general gathering of ideas.
• Pre-Production, involving identification of filming venues, putting together the casts, acquisition of necessary equipment and management planning.
• Shooting/filming of the video footage.
• Audio preparation and recording, involving preparation of the voiceovers, sound effects, music clips and background effects
• Post-Production, which involves editing of the footage, content arrangement and trimming and sequencing of the content flow to confirm with the story board.
• Final production involving video graphics, colour correction, colour grading, effects, and sound mixing.
• Video packaging involving the conversion and exportation of the edited video into required formats and versions.
• Video delivery involving uploading and setting up the video in the selected playback hosting, sharing and online display environments.

Graphic design is the use of visual elements to communicate to consumers of your services and products. It involves preparation, mixing and overlaying images, colors, shapes and layouts to create designs that communicate to your target audiences.

Once graphic designing is completed, your outputs can be presented in the form of print or displayed on digital channels online like websites. The purpose of these layouts may include:

• Brand Identity – e. logo creation including choice of corporate colours
• Advertising, awareness and marketing campaigns that promote your services and products to consumers
• Web Presence, involving the branding of websites and social media pages.
• Publications – e.g. magazines, books and newsletters
• Packaging – whereby the wraps, packs and bags of your organization are designed to communicate your brand for identification, attraction and loyalty of customers.

In website development we help you to create appealing online presence on a domain (e.g. .com or .co.ke or .org). We can assist you with the process of registering a domain, e.g. yourcompanyname.com

• The process of building a website involves conceptualization of the site based on the purpose. A website may be developed from scratch through coding, but in our case we specialize in setting up of sites using the WordPress framework which is easy to maintain and expand according to your future needs.
• We can help you create the website and set up the backend content management process including training your staff on how to manage the site and update content. We will also help you to maintain the website to ensure it stays functional and up to date as technology advances.

Digital communications is transmission and exchange of information and messages via digital platforms, using digital technologies and tools.

We can assist you in development of customized platforms to transmit text (SMS), transmit audio and video, set up social media pages, and set up multimedia communication tools in your website.

Examples of digital communication:

• Email
• Social media (Facebook, Instagram, Twitter, etc.)
• Text messaging(SMS)
• USSD messaging
• Instant messaging (chatbots, WhatsApp, Facebook Messenger, etc.)
• Video conferencing
• Online blogs
• Live Chats

In digital marketing we will assist you to set up internet-based platforms, technologies and tools to promote your products and services.

Tools we can assist you to set up would be for:

• Social media marketing
• Email marketing
• Online advertising
• Content marketing

For digital content distribution, we have two bespoke platforms we can assist you to set up. One is for messaging and the other one is for audio/podcasting.

In general, we define content distribution as the delivery of digital content to consumers, e.g. delivery of recorded audio and video, music, books, magazines, newsletters, etc.

Delivery can be virtual (consumption is real-time, online or on phone), digital (e.g. access to a library) or downloadable to the consumer’s device.

Our content distributions plaforms are:

• https://ninilini.com – a ditigal platform where you can set up and send SMS and Calls to the phones of recipients. Does not require the recipient to have internet. We use an automated telephone system and content management to deliver the messages via a phone call.
• https://fululizo.com – a podcasting channel where consumers can access your content in audio podcast format, either as voice-in-phone or access via the internet. The consumer can access your content virtually or by downloading the content into their device. Users with a feature phone (no smart phone) and without internet can access the content using voice-in-phone by dialing a code e.g. *483*585*6# Dial this code to experience how it works.